Portfolio – Out-Of-Home Media

* denotes current portfolio company

 
On Target Media*
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On Target Media, operating under the brand-name Healthy Advice Networks, is a leading provider of place-based healthcare education media. On Target Media creates and operates advertiser-supported patient education programs in healthcare facilities throughout the U.S. These programs currently include wall-mounted displays located in exam rooms that hold patient education brochures and digital screens located in waiting rooms that broadcast educational information. In 2004, Alta Communications partnered with management and led an equity round to recapitalize the business and support its future growth. In November 2007, Alta sold its interest in On Target Media to Catterton Partners.
PanAmerican
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PanAmerican Outdoor Advertising was formed in 2000 through a partnership with Alta Communications, WaterView Partners and outdoor entrepreneur Jimmy McAndrew to consolidate outdoor displays in the Republic of Panama.
POP Radio*
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POP Radio, LP is one of the leading in-store audio advertising providers in the United States and delivers commercial audio messages to shoppers in over 10,000 grocery, drug, convenience and mass merchandiser stores. POP Radio provides retail specific messaging along with third party ad sales to a diverse array of leading retailers. By reaching consumers at the point-of-purchase in a captive media environment with a compelling audio message, POP Radio is heard by over 100 million shoppers and delivers proven sales lift for participating advertisers.